Fashion Marketing Contemporary Issues eBook Tony Hines Margaret Bruce Herunterladen HDM

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lesen Fashion Marketing Contemporary Issues eBook Tony Hines Margaret Bruce SZN

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A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area.

Key themes and areas covered include globalization, fast fashion, luxury fashion, offshoring, business-to-business, forecasting, sourcing, supply chain management, new product development, design management, logistics, range planning, color prediction, market testing, e-commerce, and strategy.
ebook,Tony Hines, Margaret Bruce,Fashion Marketing Contemporary Issues,Routledge,Industries - General,Marketing - General,Sales Selling - General,BUSINESS ECONOMICS,BUSINESS ECONOMICS / General,BUSINESS ECONOMICS / Industries / General,BUSINESS ECONOMICS / Sales Selling / General,BUSINESS ADMIN MGMT - MARKETING SALES,Business Economics / Marketing / General,Business / Economics / Finance,Business/Economics,FASHION,Fashion merchandising,Fashion merchandising.,General,Great Britain/British Isles,Industries - General,Marketing,Marketing - General,Non-Fiction,Readings/Anthologies/Collected Works,Sales Selling - General,Sales marketing,Sales marketing management,Scholarly/Undergraduate,TEXT,brands,fast,flagship,louis,luxury,markets,retailing,store,supply,vuitton,BUSINESS ECONOMICS / General,BUSINESS ECONOMICS / Industries / General,BUSINESS ECONOMICS / Sales Selling / General,Business Economics / Marketing / General,Business / Economics / Finance,Fashion,Marketing,Business Economics,Business/Economics,Sales marketing,Sales marketing management

Fashion Marketing Contemporary Issues eBook Tony Hines Margaret Bruce Reviews :

A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area.

Key themes and areas covered include globalization, fast fashion, luxury fashion, offshoring, business-to-business, forecasting, sourcing, supply chain management, new product development, design management, logistics, range planning, color prediction, market testing, e-commerce, and strategy.

ebook,Tony Hines, Margaret Bruce,Fashion Marketing Contemporary Issues,Routledge,Industries - General,Marketing - General,Sales Selling - General,BUSINESS ECONOMICS,BUSINESS ECONOMICS / General,BUSINESS ECONOMICS / Industries / General,BUSINESS ECONOMICS / Sales Selling / General,BUSINESS ADMIN MGMT - MARKETING SALES,Business Economics / Marketing / General,Business / Economics / Finance,Business/Economics,FASHION,Fashion merchandising,Fashion merchandising.,General,Great Britain/British Isles,Industries - General,Marketing,Marketing - General,Non-Fiction,Readings/Anthologies/Collected Works,Sales Selling - General,Sales marketing,Sales marketing management,Scholarly/Undergraduate,TEXT,brands,fast,flagship,louis,luxury,markets,retailing,store,supply,vuitton,BUSINESS ECONOMICS / General,BUSINESS ECONOMICS / Industries / General,BUSINESS ECONOMICS / Sales Selling / General,Business Economics / Marketing / General,Business / Economics / Finance,Fashion,Marketing,Business Economics,Business/Economics,Sales marketing,Sales marketing management

Fashion Marketing Contemporary Issues - edition by Tony Hines, Margaret Bruce. Download it once and read it on your device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Fashion Marketing Contemporary Issues.

 

Product details File Size 5010 KB Print Length 349 pages Simultaneous Device Usage Up to 4 simultaneous devices, per publisher limits Publisher Routledge; 2 edition (February 7, 2007) Publication Date February 7, 2007 Sold by  Services LLC Language English ASIN B008BTVE2A

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